Tag Archives: award

Platinum Hermes Creative Award

I am pleased to say I have just won top honors in the annual Hermes Creative Awards for the Georgia is Built for Business video.

An international awards competition, the 2016 Hermes Awards recognize outstanding work of creative professionals involved in the concept, writing and design of traditional and emerging media. The competition has grown to one of the largest of its kind in the world. This year they received over 5,500 entries from the United States, Canada and several other countries.

Only 15 percent of entries received a Platinum Award, which is the highest honor offered in the competition.

This video represents a lot of behind-the-scenes work – 9 versions of the script, countless site visits to places like Lockheed Martin, Mitsubishi Hitachi Power Systems, Global Center for Medical Innovation, and the list goes on.

What do leading brands like Home Depot, Delta, UPS, Gulfstream, Lockheed Martin, JCB, Mitsubishi Hitachi Power Systems and The Coca-Cola Company all have in common? See for yourself…

IEDC Award for New Media

2014 IEDC Awards Ribbon goldGrowing the life science industry in Georgia has been one of the economic development endeavors I have been working on in recent time. After extensive research and planning, a multi-channel marketing campaign was launched that targets very specific sectors within the life science industry:

  • Cold Chain
  • Fill Finish
  • Hematology and Immunology
  • HIT
  • Medical Devices

The usual suspects of digital marketing, print advertising, events and tradeshows and public relations were employed to generate new leads.

I also utilized social media in the form of a Health IQ quiz that was designed to be fun, informative and interactive. It generated some great results and figured it was worth submitting for the International Economic Development Awards. I am pleased to say that the campaign was awarded Gold in the category of New Media in a population greater than 500,000.

You can learn more about the life science campaign by visiting Georgia.org/LifeSciences.